Cases listed in Product & Brand Building
1
Award Sept. 2023
Award Sept. 2023
Retail Store Design
Re:Think Store Globetrotter Bonn
with
The Globetrotter Re:Think store in Bonn sets new standards for sustainable store design. This includes the entire concept of the store and not just individual aspects. The store is based entirely on the idea of recycling and upcycling. The electronics retailer’s inventory and furniture, the previous tenant of the space, was almost completely used and r ...
1
Retail E-Commerce
Video Commerce at OTTO with MOVEX | Live Shopping
with
OTTO
Live Shopping, the tech-trend from China, is also growing in Europe: It allows customers to gain a whole new shopping experience of brands and products in online retailing – with the help of advice, inspiration, and close interaction via live chat. This strengthens customer loyalty, achieves higher conversion rates, and reduces return rates. OTTO uses ...
Sabine Nickel
1
Retail Store Design
Das O₂ Studio
with
o2
Wir als O₂ verkaufen trotz Online-Shopping den Großteil aller Produkte und Tarife in unseren physischen Shops. Aber Abverkauf ist nicht alles. Als Marke haben wir mit der can do Haltung viel mehr zu bieten: Neue Möglichkeiten, neue Perspektiven, neue Erfahrungen durch Technologie. Doch Haltung verkauft man nicht. Man muss sie erleben. Aber wie? Wir verwandel ...
1
Award Sept. 2022
Retail Store Design
FC Bayern World Munich: Flagship store for the best fans in the world
with
FC Bayern World
The new FC Bayern World opened for all its fans on 10.12.2020 in the heart of the Bavarian capital Munich (DE), directly between the Town Hall and the Frauenkirche. The building, with its boutique hotel, two restaurants and flagship store represents the grand finale of the rich history of the association during its 120th anniversary year and following a sens ...
1
Award Sept. 2022
Retail Store Design
Shining experience: Warema Sun Forum
with
Warema Sun Forum Wertheim
The new Warema Sun Forum in Wertheim (DE) has been presenting an unprecedented concept for shading systems since the end of November. The extraordinary staging turns the abstract topic of sun protection into an emotional experience. Responsible for the design, digital elements and holistic implementation as general contractor are the Store Makers of umdasch. ...
1
Award Sept. 2022
Retail Technology
O2 Live Concept Store Berlin: Interactive LED solution with wow effect
with
O2 Live Concept Store Berlin
The “Visible Net” campaign makes the 5G network of O2, the core brand of the telecommunications company Telefónica Germany, impressively visible on all channels. With the aim of staging the campaign at the point of sale, a semi-transparent LED wall was used to transform the entire shop window front of the O2 Live in Berlin into a 19 m2 screen – t ...
1
Award Sept. 2022
Retail Omnichannel
Flagship Store Nuremberg – creating a consistent shopping experience
with
E. Breuninger GmbH & Co.
WHAT WAS THE MAIN BUSINESS CHALLENGE NEEDING TO BE ADDRESSED? How do you manage to guarantee a seamless connection between online and offline in retail spaces? For Breuninger, one of Europe’s leading multichannel department stores for fashion, and lifestyle, the challenge at the flagship store in Nuremberg was to create a maximum of service and custome ...
5
Award Sept. 2022
Retail Store Design
Miele Experience Center Amsterdam
with
Miele & Cie. KG
– Im Besonderen: SMEC = Small Miele Experience Center – Kundenwunsch: präsent sein in 1A-Lage der Metropolen, um Premium Markenkunden anzusprechen (dort stehen kleinere Verkaufsflächen zur Verfügung; um diese optimal auszunutzen, wird mehr Digitalisierung in der Kundenansprache notwendig) – Verbesserung des Einkaufserlebnisses durch interak ...
4
Award Sept. 2020
Retail Technology
Lokale und digitale Kundenbindung
with
Fotostudio27
Campaign.Plus gibt dem lokalen Handel wie dem Simbacher Geschäft Fotostudio27 Werkzeuge an die Hand, mit denen Konzerne wie eBay und Amazon groß geworden sind. Dabei ist kein Experten- bzw. technisches Wissen gefragt. Im Paket, mit dem sich sofort Kontakte generieren lassen, sind alle technisch notwendigen Prozesse bereits vorkonfiguriert und auf das jeweil ...