Instore Solutions is one of the leading solution providers for digital pricing, interactive and disruptive retail marketing, smart retail analytics and sensor applications. The company also focuses on digital signage, and smart shelf applications. Via its investment company, Instore Solutions has acquired a stake in a very innovative ESL digital pricing startup and ever since has rapidly grown its market share in this sector. Its unique product portfolio of batteryless (=sustainable) ESL for the hardgoods sector and its hyper-precise trackable fashion digital price tags are just two key market differentiators.
The company started in 2013 with the development of a digital pricing app for mobile devices, which ever since has been deployed to thousands of smartphones and tablets in a consistently growing number of telecom and consumer electronics retailers across Europe. Over the past few years, the company grew its portfolio into omnichannel and smart retail applications with e.g. endless aisle solutions or its Azure Smart Shelf, only to name two applications. Consumer behaviour and demographic analytics represent another fast-growing pillar of its activities. Instore Solution’s geographical focus is on Europe where it serves large retail and brand customers such as Lekkerland, L’Oréal, Microsoft, o2 Telefonica, Penny, Samsung, Swisscom, Valora and Vodafone.