About the competition
and the award rounds
The Best Retail Cases database brings together the diverse solutions currently used by the retail sector. In order to highlight the best among them, the Best Retail Cases Awards are presented regularly. An expert jury and the users – the retailers themselves – select their favourites. The best-placed cases benefit from significantly increased attention, among other things through special seals that can be incorporated into marketing measures and are directly integrated into the case presentation.
Semi-annual awards in the main categories
Submit in these areas:
Stationary retail
AWARD PRESENTATION & POS CONNECT SUMMIT
Retail Technology, Marketing & Service, Store-Design-Concept, Omnichannel, AI-Technologies & Retail Media
Cases from companies, retailers and manufacturers from the areas of retail technologies, marketing solutions and services will be awarded.
We are looking for installations and tools in use for the point of sale or the omnichannel area.
E-Commerce
AWARD PRESENTATION
E-Commerce Solutions: Pay, Ad, Strategy, Marketplace & Social Media (Technology-Tools in action I Campagne-Recaps)
Cases from the areas of advertising, sales, social media and store solutions will be awarded.
We award solution installations, tools in use, which show a use case with a retailer or manufacturer.
Submit: until the first week of October 2026
User-Voting: Whole October
Award-Ceremony: 17th November in Berlin
Book a pitch slot to present the Retailers your solution
36.000
Use-cases reader
6.500+
Voters per award round
128.000
Podcast listener
Jury awards
20 MEDIA HOUSES ARE INVOLVED
A jury of experts from the retail world will select the best cases independently of the user voting. It consists primarily of representatives from various media houses and closely examines the submitted retail cases in order to evaluate them according to benefits for end customers and retailers, functionality and innovation.
Users vote
AND VOTE FOR YOUR FAVOURITES
Under the motto “Give me YOUR vote”, voting takes place for the users (retailers). Within six weeks, every vote from the case submitters will be fought for via the press, social and online channels. Prizes for the voters will fuel the mood for participation. Join in and take advantage of the media and user interest. Cases that do not move a large community prove themselves to the jury in any case.
Our 20 Jury members
Christian Erxleben
Mag. (FH) Margaretha Jurik
Julia Pott
Tina Plewinski
Katharina Walter
Angela Krause
Angelique Szameitat
Steffi Simone Müller
Christiane Manow-Le Ruyet
Wennaël Würmli
Bernd Ohlmann
Florian Hermsdorf
Christina Grießer
Frank Keilacker
Vanessa Göbel
Dunja Koelwel
These media support us
Next award round starts! Submission until first week of October.
Discover established and innovative solutions in …
physical – online
Submission information
Solution Stories should Answer!
Summary: How would you describe your solution in two sentence?
USP/ Uniqueness: What makes your solution special or unique?
Benefits & Innovations: What specific advantages does your solution offer?
Implementation: How easy is it to implement the technology or service?
Target /Audience / Use Case: For which retailers or brands is the solution applicable? Links, Video ´ s and pictures
When can cases be submitted?
The retail cases can be submitted from now until the end of the respective deadline. Submissions received later will not be considered for voting. A fee of 449.00 euros (plus VAT) will be charged for each case submitted.
When do you vote?
The user voting will run from October to first week November. During the voting, the cases will be presented by our partner media. The jury vote will take place after the user voting.
Which cases can be submitted?
Any retail case can be submitted – please note the advertised focus topics. Enter the case directly in the form into a sub-category in which the case is to be evaluated at the award.
How do I submit my case?
Cases can be submitted directly on the website via our form. Please note that you need to register your company once on our website. If you already have an account, please log in with your details. > This way
Please note the respective end date of the award submission.
Where can I find the case submission checklist?
HERE you will find all the fields that are asked for in the submission.
What happens after submission?
After submission, the case is checked by us and then released for evaluation on the website. As soon as the voting starts, the cases will be promoted via us and our partner media. Retailers will be invited to vote for the individual cases. Independently of this, the media jury evaluates the retail cases.
What are the conditions for receiving a “Best Retail Cases” seal?
By submitting a Best Retail Case, participants agree to the jury reviewing and evaluating the submitted entries. In the event of a nomination, the competition participants grant the organizers the unlimited right to use the entry in any form for the purposes of conducting, publicizing, and evaluating the competition and accompanying public relations measures, such as the creation of videos, press releases, online campaigns on websites and social networks, etc., and to publish these on internal and external websites, in print publications, and in any other media.
Rights of use when seals are awarded At the same time, the winning participants receive the right to use a seal in physical and digital form, a certificate, video material, and an evaluation table. A one-time fee of EUR 300 to 450 will be charged for the provision of the seal, the logo applicable for use by both submitting parties (provider and customer), and the creation of video and advertising material for publication. This fee will be invoiced to the data address of the submitting parties.
What are the prices?
Through co-partnerships with GFM News and the supporting media, the best cases will be published on their various channels in print and online. A media budget will be distributed among all winners. The partner media will report on the winners and a winning press release will be sent out.
In addition, the winners receive our coveted seal, which particularly distinguishes the respective cases.
How do I draw attention to my case?
Also use your channels to cheer on the voting for your case. In addition, you can purchase media services from our partners at a reduced price or book additional ad-ons during the user voting. This way, the attention on the submitted case can be significantly increased.
Winner Cases of the last Award Round
(excerpt)
Der ‘Category Killer’ der digitalen Preisaus...
Popken Fashion Group realisiert mit apollon ...
Video Commerce bei OTTO mit MOVEX | Live Sho...
Carrier Claims Management
Vrohstoff: Effiziente Reichweitensteigerung ...
Re:Think Store Globetrotter Bonn
We thank our partners and sponsors
What else can you do to show your use-cases?
Get inspired and become part of our platform! Learn everything about Best Retail Cases and how you can best use the platform for yourself in our video. Angelique Szameitat – jury head of GFM News – Digital in Retail and Marketing – explains what you as a provider have to consider when presenting yourself and how you can attract as much attention as possible with your solution. Get facts, figures, tips and tricks about the platform and learn how to use it optimally.
You have questions?
Office Best Retail Cases
Angelique Szameitat
Jury coordination
Mail: submit@bestretailcases.com
Tel.: +49 (8122) 955625
We are happy to talk to you.