Description
Durch die erstmalige Kombination eines digitalen Spiegels mit drahtlosen Barcode- und/oder NFC-Scannern (samt einer Software-Schnittstelle zum Warenwirtschaftssystem des Shops) entsteht ein aufmerksamkeitsstarkes In-Store-Kommunikationsmedium.
Anwendungsmöglichkeiten:
- ONLINE-SHOP IM STORE: Vor-Ort-Schnittstelle zum eigenen Online-Shop
- DIGITAL SIGNAGE:Aktionen und Produkte als Hologramm im Spiegel; Chance für Werbekostenzuschläge
- SELFIE STATION: Kunden werden zu Botschaftern
- SCAN STATION: Spiegel als Beratungs- plattform und Service- Angebot: Spiegel zeigt Produktinformationen und Verfügbarkeiten
- RETARGETTING: Kunden und Besucher gezielt erneut online erreichen
- REMOTE REQUEST: Service- und Beratungsanfrage z.B aus der Umkleide zentral an einem Ort gebündelt erhalten
Solution features
Solutions & Operations
Communication Technology
Information Technology
About the solution
| Name: | Smart Mirror Hub – von Mirrads |
| Technology: | Digitale Spiegel + eigens entwickeltes Cloud-CMS + NFC- und Barcodescanner + Schnittstelle zu Warenwirtschaftssystem und/oder Online-Shop |
| Project goal | digitale Brücke vom Lager, über den Laden bis in den Online-Shop |
| Project scope: | Entwicklung über 1 Jahr in enger Zusammenarbeit mit Pilotkunden |
| Innovation: | Smart Mirror Hub ermöglicht Verbindung von Offline-Store und Online-Shop sowie ein völlig neues Einkaufserlebnis. |
| Costs: | Installation des digitalen Spiegels + gewünschte Botschaften definieren (Gesamtpreis pro Spiegel: ab 2.500€) |
| Replication: | sehr hoch |
Use-Case customer:
JumpnShoez Landau
Location: Königstraße 46, 76829 Landau in der Pfalz, Germany
Use-Case-Region: D-A-CH
Website: https://jns.de/
Case Location
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