Apteco is an owner-managed software company that develops solutions for customer analytics and campaign automation. The Apteco Marketing Suite provides marketers with new insights from their data, which they can use in a variety of ways. The portfolio includes solutions for customer segmentation, predictive analytics, personalisation, customer profiling, omni-channel campaign management as well as reporting and dashboarding functionalities.
In addition to its headquarters in Warwick, UK, Apteco has offices in Germany, the Netherlands and Australia. Apteco customers include DER Touristik, Fitness First, RTL interactive, Travian Games, gebrüder götz, Apollo and Brax as well as numerous other European, North American and Australian companies.