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MapsPeople has aquired Point Inside, one of its American counterparts

Posted by AndreaBRC on 27. April 2023
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MapsPeople, the Danish-based company that provides indoor mapping and wayfinding solutions, has recently announced its acquisition of one of its American counterparts, PointInside, a company that specializes in indoor mapping and location-based services.

PointInside, founded in 2009 and based in Portland, Oregon, has been providing indoor mapping solutions to a range of industries, including retail, healthcare, and hospitality. These solutions are designed to help businesses improve customer experiences and increase operational efficiency.

The acquisition of PointInside is a strategic move for MapsPeople, as it will enable the company to expand its offerings and better serve its customers. The two companies possess technology and expertise that will complementeach other’s existing solutions, allowing the new resulting company to provide more comprehensive indoor mapping and location-based services.

According to MapsPeople’s CEO, Jesper Winther Balling, “We are excited to welcome PointInside to the MapsPeople family. The acquisition of PointInside will enhance our indoor mapping and location-based services capabilities, allowing us to provide even more value to our customers.”

As part of the acquisition, both teams will merge, with PointInside employees bringing to the table their expertise in indoor mapping, location-based services, and data analytics. The acquisition will encompass access to PointInside’s existing customer base, which includes major brands such as Macy’s, REI, and Kaiser Permanente.

This new acquisition is just the latest move by MapsPeople to expand its offerings and strengthen its position in the indoor mapping and wayfinding market. In recent years, the company has been growing rapidly, with customers in over 40 countries and partnerships with major companies such as Microsoft and Google. The acquisition is expected to be completed in the coming months, and the integration of PointInside’s technology and team into MapsPeople is already underway postionning the company in the perfect place to continue its growth and provide even more innovative solutions to businesses and organizations around the world.

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