Sport Schuster – story telling elevator – Munich (GER)


To transfer emotion the sports goods retailer Sport Schuster in Munich uses a lot of digital signage solutions in his new flagship store in the city center. While customers use the elevator, three displays tell the  history of the family owned sports retailer back to 1913. Also current promotions are integrated in this solution.

About the solution:

Name: story telling elevator

Used technology: internet, IoT sensors, digital signage

Facts: –

Live since: –

Benefits for the customer: Interesting waiting time with relevant information during the elevator ride.

Benefits for the retailer: Creating a historical solidarity using newest technology is the way stories have to be told in this days.

Benefits for the producer: –

potential problems: increased cleaning effort, content must be relevant

About the Brand: 

Name:                      Sporthaus Schuster

Address:                   Rosenstraße 1-5, 80331 Munich, Germany

Opening hours:       –


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